Feb
28
Sometimes I’m blown away by the ideas people come up with in marketing and I get a renewed sense of wonderment in the creativity of us humans. And speaking of fresh ideas, I present to you Arrive Alive’s new anti-drunk driving campaign coming to a club bathroom near you. They’re simply stickers of drunken hot girls wearing tee shirts that “sarcastically”, (maybe naively), warn you against drunk driving. Fresh. Now only if their website was as fresh as this campaign…check em’ out..
Women:

Men:

Source @ Supertouch Blog
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2 Responses to “FOCUS: Drunk & Hot Girls Against Drunk Driving”
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HAHAHAHAHAHA!!! I love this!!!
Glad someone is trying to create awareness to this matter!! This is serious stuff kids!!
[...] to a bathroom near you is Arrive Alive’s new anti-drunk driving campaign. Shouts to The Exactly!!! Tags: Drugs, Society, Women | Feb 28, 2008 | 3 Comments, Comment or [...]